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July 12, 2022

Toronto, July 12, 2022 – The Insurance Brokers Association of Canada (IBAC) is pleased to announce that Wynward Insurance Group has maintained its support of the Broker Identity Program (BIP) at the Full Partner level.

Wynward’s sponsorship will support IBAC’s Broker Identity Program (BIP), a national advertising campaign that raises awareness of the significant value that insurance brokers provide for their clients – choice, advice and advocacy.

In addition, their investment will contribute to important IBAC initiatives including IBAC’s technology leadership, professional development of the broker workforce, and our strong and effective federal advocacy to maintain the separation of banking and insurance, which protects consumers and promotes a fair and competitive marketplace.

“Wynward is proud to demonstrate our commitment to the broker channel by remaining a Full Partner in the Broker Identity Program for 2022. As a commercial insurer we see the value that brokers bring every day, advocating for policyholders and providing sound advice. Our success as a company relies on strong broker partnerships, and our growth trajectory has only been made possible due to brokers seeing the benefit of a Wynward policy and highlighting those advantages for clients.” stated Darryl Levy, President & Chief Executive Officer of Wynward.

“IBAC welcomes Wynward’s renewed partnership and their continued investment in our programs and priorities” said Peter Braid IBAC Chief Executive Officer. “Wynward’s long-standing commitment to distribute their products exclusively through the broker channel underscores our shared values of serving the best interests of insurance consumers, and recognizes the enduring benefits of the advice and support that brokers provide.”

About Wynward Insurance Group:

Established in 1920, Wynward Insurance Group is a national commercial property & casualty insurer, operating in all provinces and territories. With offices throughout Canada, Wynward proudly serves customers from coast to coast, with its headquarters in Winnipeg. Wynward Insurance Group has a Financial Strength Rating of “A” (Excellent) from A.M. Best Company. For more information about Wynward, visit www.wynward.com.

About IBAC:

Founded in 1921, the Insurance Brokers Association of Canada is the national voice of property and casualty insurance brokers, advocating for the interests of both insurance brokers and consumers to the Government of Canada. The Broker Identity Program (BIP) was launched in 1988 to promote the value and professionalism of the insurance broker to consumers, insurers and governments.

For further information, please contact:

Denys Bégin, Manager, Marketing & Communications
Insurance Brokers Association of Canada
416-367-1831 ext. 160 or [email protected]

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