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April 19, 2022

Toronto, April 19, 2022 – The Insurance Brokers Association of Canada (IBAC) is pleased to announce that Trisura Guarantee Insurance Company has maintained its support of the Broker Identity Program (BIP) at the Full Partner level.

Trisura’s sponsorship will support IBAC’s Broker Identity Program (BIP), a national advertising campaign that raises awareness of the significant value that insurance brokers provide for their clients – choice, advice and advocacy.

In addition, their investment will contribute to important IBAC initiatives including IBAC’s technology leadership, professional development of the broker workforce, and our strong and effective federal advocacy to maintain the separation of banking and insurance, which protects consumers and promotes a fair and competitive marketplace.

“Trisura is proud to once again support the IBAC’s Broker Identity Program in the capacity of Full Broker Partner,” said Chris Sekine, Trisura’s President & CEO. “For Trisura, the success of our brokers is our top priority and the BIP program provides brokers with access to resources, education and support. As businesses emerge from Covid-19 restrictions and work toward resuming normal operations, the role of our brokers will be critical.”

“Trisura is a valued IBAC partner that is fully committed to offering their specialty insurance products through the broker channel and we greatly appreciate their continued support” said Peter Braid, IBAC’s Chief Executive Officer.  This underscores the significant value that brokers bring to the insurance experience, especially in challenging times.” 

About Trisura Guarantee

Trisura Guarantee Insurance Company is a Canadian specialty insurance and surety company with offices across Canada, providing customized solutions and expertise through a select broker network. Trisura Guarantee is uniquely positioned to satisfy Canadian risks in contract, commercial and developer surety, directors’ and officers’ liability, fidelity, professional liability including media and cyber liability, warranty and property and casualty products.

Trisura Guarantee Insurance Company is a subsidiary of Trisura Group Ltd., a leading international specialty insurance provider operating in the surety, risk solutions, corporate insurance and reinsurance segments of the market. Trisura has three principal regulated subsidiaries: Trisura Guarantee Insurance Company, Trisura International Insurance Ltd. and Trisura Insurance Company. Trisura is listed on the Toronto Stock Exchange under the symbol “TSU”.

About IBAC:

Founded in 1921, the Insurance Brokers Association of Canada is the national voice of over 38,000 property and casualty insurance brokers, advocating for the interests of both insurance brokers and consumers to the Government of Canada. The Broker Identity Program (BIP) was launched in 1988 to promote the value and professionalism of the insurance broker to consumers, insurers and governments.

For further information, please contact:

Denys Bégin, Manager, Marketing & Communications

Insurance Brokers Association of Canada 416-367-1831 ext. 160 or [email protected]

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