Red River Mutual remains a Full Partner of the Broker Identity Program for 2025
October 31, 2025
Toronto, October, 2025 – The Insurance Brokers Association of Canada (IBAC) is pleased to announce that Red River Mutual has maintained its support of the Broker Identity Program (BIP) at the Full Partner level.
The sponsorship from Red River Mutualwill support IBAC’s Broker Identity Program (BIP), a national advertising campaign that raises awareness of the significant value that insurance brokers provide for their clients – choice, advice and advocacy.
In addition, their investment will contribute to important IBAC initiatives including IBAC’s technology leadership, professional development of the broker workforce, and our strong and effective federal advocacy to maintain the separation of banking and insurance, which protects consumers and promotes a fair and competitive marketplace.
“Red River Mutual is proud to support the work of IBAC through the Broker Identity Program,” said Brenda Gibson, President and CEO at Red River Mutual. “Insurance brokers are essential partners in building resilient communities- providing policyholders with knowledgeable guidance, meaningful choice, and strong advocacy.”
“We are grateful for Red River Mutual’s continued support of the broker channel,” said Peter Braid, CEO of IBAC. “By standing firmly behind brokers, they demonstrate a deep commitment to Canadians and to a fair, competitive insurance marketplace. This partnership strengthens our collective voice in advocating for consumer protection and expert advice.”
About Red River Mutual:
With policyholders with homes, farms, and businesses all the way from Thunder Bay to the Rockies, Red River Mutual is committed to providing competitive insurance products that meet the changing needs of Canadians. As a company, we know that it’s the people we protect that matter most. That’s why we’ve strived to be a positive force in the lives of our customers and their communities since 1875.
About IBAC:
Founded in 1921, the Insurance Brokers Association of Canada is the national voice of property and casualty insurance brokers, advocating for the interests of both insurance brokers and consumers to the Government of Canada. The Broker Identity Program (BIP) was launched in 1988 to promote the value and professionalism of the insurance broker to consumers, insurers and governments.
For further information, please contact:
Sonia Sache, Senior Communications and Marketing Manager
Insurance Brokers Association of Canada
416-367-1831 ext. 160 or [email protected]www.ibac.ca